All-Practical Functional Movement Course

This live course is an ideal starting point for trainers and fitness coaches or a specialty course for those who want to sharpen their skills working with the senior population.  Seniors. move differently.  Learn to work around movement deficiencies and scale in a safe yet effective manner.

2024 DATES

This is a half-day seminar that is complimented by the
How to Create, Own and Operate a Functional Fitness Program for Seniors Course
from 8:00 am – 12:00 pm on the same day,

Active registration is now live for all seminars

Seminar Overview

This live course is an ideal starting point for new trainers and fitness coaches or a specialty course for those who want to sharpen their skills working with the senior population.  Learn to coach functional movements and scale them in a safe yet effective manner.

In this hands-on learning event, we will cover the full spectrum of functional movement training for seniors, including true functional movements that help seniors live their lives better. And we admit, we may criticize “traditional” seniors programs out there that promote chair-based exercises that don’t make seniors better on their feet; or the use of tiny pink dumbbells or light bands that don’t give seniors an advantage on that 8-pound gallon jug of water or their 35-pound dog. Let’s get real: living on your own at 80 years old can be hard. Learn to truly help these seniors thrive!

Course Features:

  • Slow, strength-building movements and exercises
  • Fast, dynamic movements and exercises
  • Bodyweight exercises
  • HIIT training for capacity
  • Mobility exercises (hidden in the functional movements)

Limited Enrollment!

Only 10 participants will be accepted into this course for an intimate learning experience. We will have several of our senior athletes on site so that our practical work has some “teeth” and you can truly see how modern aging creates a need to specialize when working with seniors in a fitness setting.

Physical therapists, healthcare professionals & personal trainers & coaches

Seminar Details

COURSE SCHEDULE

12:30 PM

Registration

1:00 PM

Welcome & Introduction

GMRx training priorities. Describe the foundational movements and their synergy to function.

1:30 PM

Squats aka “sit-to-stand”

The Holy Grail of Function. Squatting is necessary for functional independent living.

1:50 PM

Push / Pull

Considerations for the aging shoulder. Horizontal and vertical pushing and pulling. Modifications and scaling.

2:15 PM

Deadlift

aka “picking something up off of the ground”. Safety concerns and “blind spots” in teaching movements. Deadlifts are essential for functional independent living

2:40 PM

Burpee

Getting on and off the floor. Improve balance, and enhance safety. Train to enhance the seniors’ quality of life.

3:00 PM

Speed, Grip Strength, Carries & Plyometcis

Longevity and safety reasons to walk faster, carry loads, and “jump”.

3:15 PM

More Practical with Our Athletes

PRACTICAL – working with seniors GrandMastersRx athletes ages 70-87 will be with us to work through squats, presses, deadlifts, cleans, pushups, pull ups, lunges, burpees...

4:45 PM

Q&A Closing remarks

Learning Objectives

Understand GMRx’s Programming Templates. Learn to prioritize the needs of seniors that enhance independent living and accomplish daily tasks.

List the foundational exercises, the roots of the program, and their correlation to function.

Identify the common anatomical structures that often become irritated and the cause of shoulder dysfunction.

Learn to teach a senior proper mechanics when lifting challenging loads off the ground.

Know the “blind spots” to be aware of when training seniors. Learn how to keep them safe and document progress.

Increase competence in the ability to strengthen and build capacity in seniors.

Learn why moving faster and implementing dynamic movements, such as jumping, improve balance and reduce the fear of falling.

Gain confidence moving and pushing seniors beyond their comfort zone safely. Learn how to motivate them and change their mindset.

COURSE & INSTRUCTOR INFORMATION

ABOUT THE SPEAKERS:
EDWARD FARINA

PhD, MBA, PT

Ed’s professional bio & career are extensive. His 40+ years of experience as a practicing physical therapist specializing in orthopedics, joint replacements, and sports medicine coupled with 17 years as a competitive CrossFit athlete, and a 14-year CrossFit / Mircrogym affiliate owner has uniquely prepared him to lead the charge in training the elderly. In 2012, after years of owning and operating outpatient rehabilitation clincis, and treating patients in the outpatient sector, Ed elected to sell his physical therapy practices and solely focus on the preventative and corrective care of his aging patients which he now proudly calls his “athletes”.

Ed’s educational background, numerous certifications, and comprehensive experience are listed below.

Ed’s final outpatient physical therapy private sector venture of three outpatient rehabilitation clinics from 1999 to 2012 was a product of a non-competition contract in the direct Tampa Bay Area. Ed and an exceptionally small administrative team managed all aspects (strategic, financial and operational) of the three Sarasota-based clinics that expanded to 38,000 visits and $1.0 million in annual profit. Ed brings 32 years of executive operational and financial management expertise, including holding positions at an executive level with Select Medical Systems as an Officer and Vice President from 1997 to 1999 and at RehabWorks, a subsidiary of Continental Medical Systems, Inc., as a Regional Vice President from 1993 to 1997.

 

In addition to his executive roles, he has also served these companies as a pioneer in the development of systems to educate, communicate, monitor and control expectations and results at both the therapist and administrative levels. These systems allowed for a lean infrastructure and generous incentive plans for the caregivers and care teams, resulting in ambitious and loyal workforces.

 

Ed’s business personality and philosophies have allowed him to function successfully and with mutual respect at all levels within an organization. As a hands-on, systems-based manager and executive, expectations are always realized.

  • 2020-present: Cofounder of GrandMastersRx Pro, the educational company focused on training CrossFit affiliates, micro gyms, and healthcare professionals through seminars and other resources with specific exercise training methods for ages ranging from 60 to 100 years of age
  • 2020-present: Cofounder of GrandMastersRx, the gym. Currently training over 100 members over the age of 55.
  • 2015-2020: Cofounder Legends Strength & Conditioning at CrossFit Rebels. A robust, dynamic & revolutionary training program for hundreds of aging athletes over the age of 55. In February of 2017, an educational compilation of the Legends S&C program launched its first continuing education seminar to coaches, trainers, and healthcare professionals (primarily physical therapists) on cutting edge methods to train the aging athlete
  • 2010-2020: Cofounder & Owner of CrossFit Rebels affiliate located in Clearwater, Florida
  • 1999-2012: Owner, Officer, and Administrator of (3) highly successful physical & occupational therapy centers in Bradenton & Manatee counties
  • 2000-2016: Researcher, author & Not-For-Profit work with the Arthritis Research Institute of America, involving the largest & oldest study on Osteoarthritis in the US. Coauthored 5 research papers on OA published in peer-reviewed, highly respected journals. Board Member including Chairman for 11 years
  • 1997-1999: Officer and Vice President, Outpatient Operations, Select Medical Corporation
    • Supervised growth and development of 100+ outpatient rehabilitation clinics throughout the US and Canada
    • Directly responsible for 23 outpatient rehabilitation clinics within five states realizing $3.5 million in annual profit
    • Created and implemented national computerized management and outcome-based programs to monitor fiscal and patient population goals
  • 1993-1997: Regional President and Vice President of RehabWorks, Inc., a wholly-owned subsidiary of Continental Medical Systems. Supervised growth & development of 25 outpatient rehabilitation clinics realizing $30 million in revenue. Engineered acquisitions & startups for the Outpatient Clinic Division. Instrumental in cutting-edge clinical pathways enhancing above-average patient outcomes
  • 1987-1994: Founded KneeWorks, an education-based company solidifying his professional expertise as an expert in knee rehabilitation. National & International lecturer of over 100 seminars throughout 3 countries and 25 US states including a commission by the US Government under President George H.W. Bush as a consultant to the US Trade Commission in Tokyo, Japan. Created the first Knee Fellowship program for rehabilitation professionals
  • 1985-1992: Founded, owned & operated (3) outpatient physical therapy clinics in Tampa Bay, Florida specializing in knee rehabilitation
  • 1984-present: Practicing & licensed physical therapist, PT#4162
  • Doctor of Philosophy in Business Administration, 1998, LaSalle University, Louisiana, with honors
  • Masters in Business Administration, 1997, LaSalle University, Louisiana
  • Bachelor of Health Science in Physical Therapy, 1984, University of Florida, Gainesville, Florida, with honors
  • CF-L2 CrossFit Trainer, 2020
  • CF-L1 Trainer Revalidation, 2015
  • CF-L1 CrossFit Trainer, 2010
  • CrossFit Football Course (currently PowerAthlete)
  • CrossFit Gymnastics Course
  • CrossFit Mobility Course
  • CrossFit Competitors Course
  • CrossFit Kids Course
  • Starting Strength, Mark Rippetoe
  • Functional Movement Systems, Gray Cook, Level 1 & 2
  • USA Weightlifting Level 1
  • OPEX Competitors Course
  • i-99 Gymnastics Level 2

PUBLIC SECTOR

 

  • Authored the following research papers with the Arthritis Research Institute of America, involving the largest and oldest study on Osteoarthritis in the nation.
    • Wilder FV, Barrett JP, Farina EJ. The Association of Radiographic Foot Osteoarthritis and Radiographic Osteoarthritis at Other Sites. Osteoarthritis & Cartilage. 2005 Mar; 13(3): 211-5.
    • Wilder FV, Barrett JP, Farina EJ. Radiographic Progression of Foot Osteoarthritis and the Role of Regular Exercise. J Am Podiatric Med Assoc. 2005 Jul.
    • Wilder FV, Barrett JP, Farina EJ. Exercise and Osteoarthritis: Are We Stopping Too Early? Pilot Findings from the Clearwater Exercise Study. J of Aging and Phy Activity. 2005 Oct.
    • Wilder FV, Barrett JP, Farina EJ. Sex-Specific Incidence and Progression Rates of Thumb Carpometacarpal Osteoarthritis: The Clearwater Osteoarthritis Study. 2005 Oct.
    • Wilder FV, Barrett JP, Farina EJ. Joint Specific Prevalence of Osteoarthritis of the Hand. Osteoarthritis & Cartilage. 2006 June.
  • Published research on the advances of aquatic treatment for joint replacement patients
  • Commissioned by the US Government in 1989 as an International Consultant for the United States Trade Commission under President George W. Bush, to Tokyo, Japan

RESEARCH & NOT-FOR-PROFIT WORK

 

  • A founder of Select Medical Corporation in 1997, assisted with the growth and development of a startup organization, realizing $800 million in annualized revenue within three years
  • Designed and implemented numerous computerized management programs for RehabWorks

PRIVATE SECTOR/ENTREPRENEURIAL EFFORTS

 

  • National Consultant for Medtronic Corporation and Chattanooga Corporation
  • Created a series of educational videos to teach healthcare professionals new and innovative protocols for the treatment of numerous knee pathologies
  • National and International lecturer for 12 years on the subject of knee rehabilitation and corporate management
  • Created the first Knee Fellowship Program for rehabilitation professionals
  • 2003 Founded Vista Therapy Center, LLC
  • 2001 Acquired Progressive Rehabilitation Agency, Inc
  • 1991 Founded Florida Bladder Control and Incontinence Specialists, Clearwater, Florida
  • 1990 Founded Sixty-Sixth Street P.T. Inc, St. Petersburg, Florida
  • 1989 Founded Florida Institute for Physical Therapy, Port Richey, Florida
  • 1989 Founded The Arthritis Spa, Clearwater, Florida
  • 1989 Founded KneeWorks, Clearwater, Florida
  • 1985 Founded Florida Institute for Physical Therapy, Clearwater, Florida
SAMANTHA (SAM) FARINA

MBA, ACSM/PT

Samantha (Sam) Farina, MBA, ACSM/PT is a “retired” healthcare executive, focusing on the prevention of musculoskeletal and metabolic pathologies caused by poor lifestyle choices. From personal training to nutrition coaching to lifestyle coaching, Sam credits her success to being tenured and educated as a “mature” athlete and having some years under her belt from which to draw experience.

Sam is certified through the ACSM as a personal trainer and holds multiple strength and conditioning certifications from USAW to CrossFit.  She has studied under many of the founders of the ancestral health movement and has trained body composition under Charles Poliquin.  With a passion for improving the lives of her athletes and clients, Sam brings real-world solutions to the most common problems associated with a sedentary lifestyle and the Standard American Diet.

Working with younger athletes in a functional fitness environment for 14 years and currently more seniors, she boasts an ability to see and develop the athleticism and functional independence that is possible and necessary in later years.

  • LaSalle University Master’s Degree, Business Administration Concentration in Healthcare Management and Marketing – Mandeville, Louisiana
  • Eckerd College Bachelor of Arts Degree, Human Development, Concentration in Holistic Health and Wellness – St. Petersburg, Florida
  • Precision Nutrition Level 1 Certification – Ontario, Canada
  • CrossFit Level 2, South Tampa, Fl
  • 13th Annual ISSN Sports Nutrition Conference
  • USA Weightlifting Sports Performance Coach
  • Cross Country Education Comprehensive Approach to Aging Confidently: Geriatric Posture, Core and Balance
  • University of Tampa ISSN’s Macronutrient Manipulation and Training Strategies to Optimize Body Composition
  • Competitors Course – Reebok CrossFit One CrossFit Boston, Massachusetts
  • CrossFit Mobility Course
  • CrossFit Kids Trainer Course
  • St. Pete College Treating Runners: Running Mechanics, Common Injuries, Treatment and Training
  • Poliquin Strength Institute Certified Biosignature Practitioner
  • CrossFit Gymnastics Trainer Course
  • i99 Gymnastics Level 2 Coach
  • CrossFit Weightlifting Trainer Course
  • CrossFit Level 1 CrossFit Trainer/Coach Revalidated 2/2015
  • American College of Sports Medicine Certified Personal Trainer

3/2015-PRESENT – CO-FOUNDER/OWNER, TRAINER

Cofounder and co-owner of GrandMastersRx, an educational company focused on training CrossFit affiliates, micro gyms, and healthcare professionals through seminars and other resources about a specific exercise training method for ages 60 years of age and up.

 

3/2015-PRESENT – CO-FOUNDER/OWNER, TRAINER

  • Legends Strength & Conditioning, now GrandMastersRx, Clearwater, FL
  • Providing exercise and nutritional coaching to athletes 65-94 years of age.
  • Coaching over 100 active athletes, three times a week in various settings.
  • Responsible for progressing their movements and recommending advancements and progressions.
  • Responsible for daily operations, events, and front-line service for the program.

 

2/2009-10/2020 OWNER, TRAINER AND NUTRITION COACH

  • CrossFit Rebels & RebelHealth, Clearwater, FL
    Co-founded and operated CrossFit Rebels for 10 years.  At the 6-year mark, CrossFit Rebels ranked in the top 4% of over 12,000 worldwide CrossFit affiliates.
  • CrossFit Rebels operated 5 lines of programming (CrossFit, Strength, Endurance, Competitors, Seniors and Kids) with 20 coaches and 300 total athletes including kids and seniors. Sam and Ed sold CrossFit Rebels in October of 2020.

 

2/2007-PRESENT – FOUNDER

RebelHealth, International, Clearwater, FL
General health improvement company (sole proprietorship) to provide personal training services, and nutritional coaching, including behavior modification, lifestyle coaching, basic nutritional education, meal planning, cooking lessons, and pantry “overhauls”. Sam is obsessed with using lifestyle to manage our health. From what our genetics predispose us to, to modern-day strategies for maximizing our health, she is always digging for solutions.

 

2/2001-5/2004 CHIEF OPERATING OFFICER

Florida Orthopaedic Institute, Tampa, FL

  • Responsible for all departments within the outpatient operations division, including Patient Care, Ancillary Services, Patient Services, Facilities Management and Quality Assurance.
  • Managed and coordinated the start-up of 5 in-house physical and occupational therapy clinics, the coordination of the construction and equipping of a new Surgery Center and the coordination and planning for a new 18,000 square foot Medical Office Building. Managed the implementation of MRI services including coordinating information on purchase, the structural ability of the building to support the MRI, and operational execution of services.

 

5/2000-2/2001 DISTRICT DIRECTOR

Kessler.RMS, Pinellas/Pasco/Hillsborough Counties, FL

  • Kessler.RMS purchased Total Wellness & Rehab in May of 2000. All functions transferred to the Lakeland Regional Office and I was retained to manage the four clinics for which I had previous responsibility, including three additional clinics locally and one in Jacksonville, NC
  • Responsibilities included all operational, budgetary, and development aspects of the 8 clinics, including an aggressive plan to turn a losing region into a 30% profiting region in 2 years.

 

12/1999 –5/2000 CHIEF OPERATING OFFICER

Total Wellness & Rehab, Seminole, FL

Managed overall operations for a turnaround physical therapy organization of four clinics. Accepted the challenges of a failing billing system, Medicare compliance and review issues, and understaffing secondary to budgetary restrictions. Enhanced existing billing system, stabilized billing process and cash flow within first 90 days. Instituted a compliance plan passing HCFA survey. Organized managed care contracts and created educational billing guidelines for both the billing department and therapy staff. Normalized staffing (up-staffed) to accommodate both new and return visit volume appropriately, doubling new patient volume within the first 60 days. Began community outreach programs to market directly to consumers, using physicians as cross-referral partners.

 

8/1999 – 12/1999 OUTPATIENT THERAPY CONSULTANT

Sarasota Therapy Center, Sarasota, FL

  • Contracted to analyze and improve point-of-service billing by therapists per payer. Increased net collections from Medicare by $25,000 per month by ensuring that therapist bills reflected all procedures performed. Enhanced Workers’ Comp and Managed Care billing by outlining contracts per payer for therapist education. Established weekly procedure detail report for ongoing assessment of per-payer statistics. Assessed community outreach and marketing strategies for improved return on investment. Established electronic tracking mechanisms for tracking and evaluating return on investments for marketing efforts. Lastly, began working with a programming consultant to automate report writing and decrease double-data entry for management by statistics.
  • Business Development programs included the development and implementation of, and participation in community outreach programs for osteoarthritis, back pain, and osteoporosis in conjunction with aquatic therapy services. Developed seminar outline and structure, performed community seminars, and trained personnel to continue the seminar series. Developed print media and tracked reservations and conversions from seminars.

 

6/1997 – 8/1999 NATIONAL DIRECTOR, OUTPATIENT OPERATIONS & DEVELOPMENT

Select Medical Corporation, Inc, Clearwater, FL

  • Managed daily operations of local subsidiary (Sports & Orthopedic Rehabilitation Services) and held growth responsibilities for 22 freestanding outpatient clinic sites in five states, as well as a resource role for the entire outpatient division, consisting of over 150 outpatient sites. Responsible for initial corporate policy and procedure initiation, as well as streamlining inefficiencies within individual sites. Responsible for field staff (therapists) as well as other departments within the corporate infrastructure. Established the first turnkey Key Performance Indicator Program, built into the billing system, to train clinician-managers regarding business vitals. Responsibilities also included purchasing, cost containment, staffing and new facility development. As of 8/99, the locally run division grossed $1.9 million, netting $1.0 million monthly
  • Developed and implemented community outreach programs for clinics to provide education on orthopedic-related topics.

 

5/1991 – 6/1997 DIRECTOR, OUTPATIENT OPERATIONS & BUSINESS DEVELOPMENT

RehabWorks, Inc./Florida Institute for P.T., Clearwater, FL

  • Oversaw daily operations and marketing for 16 Florida-based outpatient rehab clinics. Successfully competed and dominated a market with a strong HealthSouth presence. Grew and branded dozens of local niches, including women’s health services through rehab, aggressive aquatic therapy programming, seminar programs with high conversion rates, and enterprising marketing campaigns including the sponsorship of an orthopedic surgeon-driven professional race car. Traveled nationally implementing community outreach programs and seminar programs, including performing seminars and training staff.
  • RehabWorks was sold to HealthSouth in November of 1997.
  • Initially employed by Florida Institute for Physical Therapy (FIPT) in May of 1991 as an Exercise Physiologist/Program Coordinator. Carried out specific aspects of patient care plans for outpatient orthopedic-based patients. Performed regular marketing to local physicians. FIPT was purchased in 1993 by RehabWorks/Continental Medical Systems. My employment status remained and advanced as outlined above.

WHAT TO BRING

Please wear comfortable clothes that will allow you to move around well, as the afternoon sessions will require us to break out into some practical sessions.

Bring lunch or we will provide you with restaurants close by. Bring snacks, water, etc.

LOCATION:

GrandMastersRX
2029 Weaver Park Drive
Clearwater, F 33765

FAQS

If you are having difficulty registering online, or need help, please email us at sa@grandmastersrx.com.

Our goal is that the successful completion of this seminar will yield a high level of both confidence and satisfaction that the participants better understand the challenges of training “grand-master” aged athletes and see the benefit of running this type of a program at their facility. While we strive to be perfect, we know we’re human and will treat any and all complaints seriously with the intent of resolving the issue and bettering our policies to prevent if from recurring.

With 30 days’ written notice to info@grandmastersrx.com  a credit or transfer may be requested towards future seminar

No refunds are available post-course completion.

Provided to each participant at completion of course.